01
Pick a market
Define one painful problem, one buyer, one current workaround, and one credible reason to act.
Enterprise sales for early-stage B2B SaaS founders
How to land your first enterprise deal in 90 days or less
Learn the complete founder-led enterprise sales method free. Bring Michael into your live deals when speed matters. Build the team and operating system when it is time to scale.
No credit card. Complete 0→1 curriculum. Start immediately.
THE FOUNDER SALES PATH
01—0301
Learn the motion
FREEComplete 0→1 enterprise sales training
02
Get expert proximity
PAIDCompany-specific help on live deals
03
Build the system
PAIDPeople, process, enablement, management
✓
Right order: learn it, prove it, then make it transferable.
Operating experience across Google, AlienVault, WP Engine, Cloudflare, and early-stage SaaS teams.
GoogleAlienVaultWP EngineCloudflare
THE FIRST ENTERPRISE DEAL LAB
Everything you need to close the first deals—without hiring too soon.
The free curriculum is intentionally complete. Each lesson gives you a concrete decision, artifact, or next move you can apply to your company today.
02
Build the first 50
Create a handpicked account list with named people and evidence—without buying a giant database.
03
Form the point of view
Explain why the status quo is costly and why your approach is meaningfully different.
04
Start conversations
Use warm paths, founder outreach, email, calls, LinkedIn, and events without sounding automated.
05
Run discovery
Create an agenda, surface impact, understand the current process, and earn the next step.
06
Qualify an enterprise deal
Identify pain, power, process, timing, risk, and whether a real buying motion exists.
07
Deliver the demo
Tell a problem-to-outcome story instead of giving a feature tour.
08
Multithread
Map the user, champion, economic buyer, security, procurement, legal, finance, and blockers.
09
Build the case
Frame outcomes, costs, risks, pricing, proof, and a decision plan the buyer can carry internally.
10
Navigate enterprise friction
Prepare for security review, procurement, legal terms, pilots, and stakeholder drift.
11
Advance and close
Use mutual next steps, strong follow-up, objection handling, and clear decision requests.
12
Learn from the win or loss
Capture the message, proof, process, and objections before attempting to hire or scale.
Enter the Lab free →
12 core lessons · practical templates · progress tracking
WHY SAAS SCALERS
I learned enterprise sales by building it in the real world.
I have closed complex enterprise deals, trained more than 1,000 sellers, and built repeatable revenue motions from first wins through scale. SaaS Scalers exists so founders can learn the motion themselves before they hire—and get experienced judgment beside them when the stakes rise.
Meet Michael and see the operating story →OPERATING EVIDENCE
1,000+sellers trained
$1M+enterprise deals closed
15 yearsbuilding B2B SaaS sales motions
“The achievement is never the lesson. The operating judgment behind it is.”
WHEN FREE KNOWLEDGE ISN'T ENOUGH
Bring Michael closer to the work.
Pay for company-specific judgment and the systems that need to be designed around your people—not for information hidden behind a paywall.
0→1ACTIVE DEAL SUPPORT
Founder Deal Room
Weekly deal strategy, message and call review, proposal coaching, and fast judgment on moments that affect the outcome.
- Company-specific ICP and messaging
- Live-deal stakeholder strategy
- Call, proposal, and follow-up review
1→SCALEOPERATING SYSTEM
Sales System Audit + Scale Build
Diagnose what must become repeatable, then build the hiring, compensation, onboarding, process, forecasting, and management system.
- Paid diagnostic and priorities
- First-team architecture
- 90-day implementation support
START FROM ZERO
Get immediate access to the complete First Enterprise Deal Lab.
Tell me where you are. I’ll put the full curriculum in front of you and make the next useful move obvious.
✓
Knowledge stays free.
You only pay when you want Michael in the work.